The Sugar Hill Business Alliance is the City of Sugar Hill's recognized leader for establishing and growing businesses in Gwinnett County. The SHBA promotes social interactions between member businesses, as well as in the community. The SHBA hosts events in and near Sugar Hill to expose member businesses to opportunities for growth, leading to increased exposure and revenue. SHBA members not only represent great local businesses, but are critical assets to the local communities. With support from the City of Sugar Hill's government officials, the SHBA strives to make Sugar Hill a center of commerce in Gwinnett and Metro Atlanta.
The SHBA serves to unite and empower business owners in the greater Sugar Hill area, facilitating their promotion and growth through social interaction, education and volunteer opportunities.
SHBA is active in helping it's members gain exposure and have opportunities to showcase their talents, products and services. The SHBA regularly holds We also believe in giving back through community service projects and volunteering within the community.